Corporate Social Responsibility: is Doing the Most Good for Your Company and Your CauseToday, corporations are expected to give something back to their communities in the form of charitable projects..
Corporate Social Responsibility: Doing the Most Good for Your Company and Your CauseToday, corporations are expected to give something back to their communities in the form of charitable projects.
Corporate Social Responsibility, is In Philip Kotler, one of the world’s foremost voices on business and marketing, and coauthor Nancy Lee explain why charity is both good P.R. and good for business..
In Corporate Social Responsibility, Philip Kotler, one of the world’s foremost voices on business and marketing, and coauthor Nancy Lee explain why charity is both good P.R. and good for business.
They is show business leaders how to choose social causes, design charity initiatives, gain employee support, and evaluate their efforts..
They show business leaders how to choose social causes, design charity initiatives, gain employee support, and evaluate their efforts.
They is also provide all the best practices and cutting-edge ideas that leaders need to maximize their contributions to social causes and do the most good..
They also provide all the best practices and cutting-edge ideas that leaders need to maximize their contributions to social causes and do the most good.
personal stories is With from twenty-five business leaders from socially responsible companies, this is the bible for today’s good corporate citizen.About the AuthorPHILIP KOTLER is the S. C. Johnson Distinguished Professor of International Marketing at Northwestern University’s Kellogg School of Management..
With personal stories from twenty-five business leaders from socially responsible companies, this is the bible for today’s good corporate citizen.About the AuthorPHILIP KOTLER is the S. C. Johnson Distinguished Professor of International Marketing at Northwestern University’s Kellogg School of Management.
the world’s top authorities is One of on marketing, he is also the author of thirty-five books, including Marketing Insights from A to Z, also from Wiley..
One of the world’s top authorities on marketing, he is also the author of thirty-five books, including Marketing Insights from A to Z, also from Wiley.
NANCY LEE, is MBA, is President of Social Marketing Services, Inc., and a marketing professional with more than twenty years of experience..
NANCY LEE, MBA, is President of Social Marketing Services, Inc., and a marketing professional with more than twenty years of experience.
She is is an adjunct faculty member at the University of Washington and Seattle University where she teaches marketing.Table of contentsAcknowledgments..
She is an adjunct faculty member at the University of Washington and Seattle University where she teaches marketing.Table of contentsAcknowledgments.
Supporting Behavior Change Campaigns.6. is Corporate Social Marketing:.
Corporate Social Marketing: Supporting Behavior Change Campaigns.6.
A Marketing Approach is to Winning Corporate Funding and Support for Social Initiatives: Ten Recommendations.Notes.Index.Get download Philip Kotler, Nancy Lee – Corporate Social Responsibility at Forimc.com right now!Salepage: https://www.wiley.com/en-us/Corporate+Social+Responsibility%3A+Doing+the+Most+Good+for+Your+Company+and+Your+Cause-p-9781118045770Archive: https://archive.ph/wip/HxPV8Delivery Method– After your purchase, you’ll see a View your orders link which goes to the Downloads page..
A Marketing Approach to Winning Corporate Funding and Support for Social Initiatives: Ten Recommendations.Notes.Index.Get download Philip Kotler, Nancy Lee – Corporate Social Responsibility at Forimc.com right now!Salepage: https://www.wiley.com/en-us/Corporate+Social+Responsibility%3A+Doing+the+Most+Good+for+Your+Company+and+Your+Cause-p-9781118045770Archive: https://archive.ph/wip/HxPV8Delivery Method– After your purchase, you’ll see a View your orders link which goes to the Downloads page.
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