The Evergreen Profits Masterclass – Matt Wolfe
The Evergreen Profits Masterclass
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Class Curriculum
Introduction
Welcome / Introduction (1:55)
Module 1 – The Foundation
- Mindset (10:59)
- Laying The Groundwork (10:35)
- The Process Overview (15:40)
- Niche Selection (10:14)
- The Initial Setup (5:48)
- Module 1 Homework (1:00)
- Supplemental: How To Setup WordPress (6:46)
- Supplemental: How To Take A Self-Portrait (13:34)
- Supplemental: Another Example of Time Blocking (3:49)
Module 2 – The Freebie
- Getting Ideas For The Freebie (23:18)
- Creating The Freebie (8:27)
- Using Your Blog To List Build (12:19)
- Creating A Squeeze Page (9:24)
- Webinar List Building (7:31)
- Module 2 Homework (0:55)
- Supplemental: Setting Up Thrive Leads (7:52)
- Supplemental: Setting Up OptimizePress (7:33)
Module 3 – The Products
- Selling Affiliate Products (14:41)
- The Low-Barrier Product (5:58)
- The Next Level Product (13:22)
- Creating Continuity (6:59)
- The Necessary Tools (12:04)
- Using Teachable For Your Members Area (13:43)
- Attaching Teachable to Thrivecart (7:01)
- Opentest – Free Screen Capture Tool (8:02)
- Module 3 Homework (3:49)
- Supplemental: Setting Up Instamember (9:44)
- Supplemental: Setting Up Payments (7:18)
- Supplemental: Setting Up Your Autoresponder (4:01)
- Interview: Navid Moazzez – Virtual Summits (38:10)
- Interview: Ben Adkins – Curated Continuity (17:42)
Module 4 – Selling
- Methods of Selling (11:49)
- Writing Copy (17:30)
- Copywriting Shortcuts (13:40)
- Selling on Webinars (9:52)
- The Necessary Tools (1:19)
- Module 4 Homework (1:43)
Module 5 – Magnetic Content
- Getting Ideas For Content (25:55)
- Income Generating Content (9:02)
- Quickly Creating Content (23:33)
- Repurposing Content (12:01)
- Tips & Tricks (17:44)
- Module 5 Homework (2:19)
- Supplemental: Embedding With Soundcloud (4:32)
- Supplemental: Ripping Audio From Video (2:55)
Module 6 – The Followup
- Email Followup (11:01)
- Email Broadcasts (6:58)
- Organic Social Media (19:17)
- Community Outreach (14:34)
- Killer Tools (7:39)
- Module 6 Homework (2:37)
Module 7 – Endless Traffic
- On Page SEO (20:17)
- External SEO (5:45)
- Influencer Outreach (9:31)
- Affiliate Outreach (6:56)
- Facebook Ads (15:37)
- Module 7 Homework (2:40)
- Bonus Q&A Session (15:51)
- Supplemental: Setting Up Yoast SEO (7:29)
- Supplemental: My Linking Strategy (15:10)
- Supplemental: Retargeting Tutorial (11:02)
Module 8 – Authority Multipliers
- Brand Building Basics (15:43)
- Getting Featured In Press (13:52)
- Live Broadcasting (8:47)
- Publishing A Book (14:21)
- Additional Credibility Boosters (14:54)
- The Entire Overview (7:02)
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