There’s two things I hate more than anything in business: waste and entitlement.
Keep reading and you’ll discover one of the most powerful tools ever created to dramatically reduce wasted time, energy, and money.
(And – oddly – hear about Wile E. Coyote and the Roadrunner?)
This tool works in any business, any industry, any country, any language, online and offline.
It’s a tool I invented called 360 Delegation.
“Earnings” is not top-line revenue or sales. It’s bottom-line profit, what the company keeps after all (or most) expenses are deducted.
Every business has expenses to pay. Service companies are lucky to keep 20% – 50%. Many re-sellers and manufacturers live on razor-thin 1% – 3% margins.
Let’s say ACME Anvil Corp., makers of anvils to squish the Roadrunner, has a 10% profit margin. When Wile E. Coyote buys an anvil for $10, ACME pays all their expenses (including materials, labour, overhead, taxes, interest, etc) and are left $1 of profit on the all-famous “bottom line.”
ACME Anvil Corp. is like most Entrepreneurs: 1) They want more profit; 2) They believe to boost profits, there’s only one option: sell more anvils!
WRONG.
The other – and usually farrrr more efficient solution – is to reduce expenses one way or another.
And this is where it gets really exciting: a dollar saved goes straight to your bottom line.
That’s right: if ACME Anvil Corp. cuts expenses by $10, their profit increases by the full $10. There’s no 10% ratio. Reducing expense is a 100% profit booster.
And it scales: whether they reduce expenses by $10K or $1M, it’s all pure profit, baby.
Same is true for you. Ask your accountant. They’d be delighted to explain.
Companies everywhere are hemorraghing cash. Yours probably is too.
Occasionally it’s because of one or two big gashes. We hear about those in the news, “In 2015 U.S. Employees Stole $18 Billion at Work,” or a major lawsuit threatening to shut down a company.
What we never, ever hear about, and what is sucking cash out of nearly 100% of business, is the hundreds (thousands!) of tiny little paper cuts all over the place:
360 Delegation will allow you to significantly cut down all this horrendous waste and boost profits. That’s good for everyone – a more financially stable company allows more job security and more rewards for everyone.
I don’t blame you if you’re feeling panic reading this. Let me assuage your fears:
First of all, and this is an important point, my goal is NOT to promote lay-offs. Instead, I’m offering you a tool to help you become so efficient, so effective you become a crucial, indispensible part of the team.
(And I’m inspiring your Entrepreneur towards increased profitability so the company can maximize stability and security, keeping your job alive and well.)
Secondly, 360 Delegation is a shared responsibility, a two-way street. If you regularly receive poor delegation (from your boss, clients, etc) it’s wasting colossal volumes of your time, energy, and possibly money too. Life sucks when you receive poor delegation.
But you needn’t be roadkill, a victim of vague, messy direction your Delegator flung your way. Introduce 360 Delegation (explicitly or implicitly), and request clarification from your Delegator until you’re satisfied 360 Delegation is fulfilled.
Sooooo much time, energy, and money gets wasted in businesses because of:
Ever been in this email death-trap before?
“Are you available Thursday at 2pm?”
“No, can you do Friday at 1pm?”
“No, but I can do Friday at 2pm. Does that work for you?”
“Sounds good. Where should we meet?”
85 emails later, the meeting gets scheduled. Everyone is proud (or exhausted) from being so productive – i.e. busy – answering emails all day.
Really, this email should have looked like:
“I’m available Thursday or Friday at 2pm. Do either work? If not, can you suggest 2-3 alternatives? Also, I’m assuming we’ll meet on Skype. If that doesn’t work, please suggest what works best for you.”
In carpentry, there’s a famous expression, Measure Twice and Cut Once.
All businesses – including young startups – can benefit from this deep wisdom.
Sometimes rework happens because people make mistakes, but sometimes it’s just because they didn’t have enough clarity in the first place.
Either way, they’re forced to back-track and re-work what they’ve already built once before.
Delay of Delivery is crippling in a number of ways:
Remember, 360 Delegation is a powerful tool whether you’re giving or receiving direction.
It’s simply addressing these three elements: 1) Vision, 2) Resources, 3) Definition of Done.
Use it anytime you’re giving or receiving delegation: email, Trello card, Convo or Slack message, heck I’ve even used it when leaving a voice note for my Executive Assistant.
In bullet form, give a few points on what you’d like accomplished. The following list will help prompt you. Don’t have to answer all of these, this is just to inspire your thinking:
List all the resources you think will be needed. Consider:
What is the Acceptance Criteria for this project? What do you, the Delegator, need to see to “sign off” on this project? To say, “Wow, this is successful!”
There you have it, 360 Delegation.
I promise 360 Delegation will feel clunky to use in the beginning, but – believe me – your team will be floored with the clarity you give them.
Soon enough you and your whole team will be richly rewarded by significant increases in speed and efficiency.
And remember – as Leader, your true work is in the first 10% of any project, setting the vision and communicating your overall strategy. Perhaps when you started the company it made sense for you to do the middle 80% of the work, but now you’ve got other people to help with actually doing the work.
Your role has evolved, so now it just makes sense to invest the front-loaded energy into using 360 Delegation so everyone who carries the torch for you sees your vision as clearly as you do.
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