Description
Unlock your potential with Morpheus Ravenna – Crowdfunding 101, a premium course from renowned authors and industry leaders. Gain expert insights, actionable strategies, and practical tools to advance your skills and achieve success.
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Tools and Strategies for Creative Fundraising
Crowdfunding 101: Tools and Strategies for Creative Fundraising
A 3-part class series teaching how to plan, launch, and run a successful crowdfunding campaign. The class series provides students with a solid foundation in how crowdfunding works and what makes a campaign successful, along with a wealth of useful tools and real-world tested strategies. At the end of the series, students participating in all three sessions will have what they need to produce a campaign-ready crowdfunding plan.
Part I: Fundamentals & Groundwork
This lecture covers the basics and social psychology of crowdfunding as well as the groundwork needed to prepare for crowdfunding. We look at project planning and budgeting, and tools and metrics for assessing your capacity to raise funds. We also explore the different types of crowdfunding approaches and the narratives that work for them, and how to build a team and select a platform that serves your campaign.
Part II: Planning, Running, & Closing a Campaign
This lecture covers the details of planning and running a campaign, including tools and timelines for planning, setting up backer rewards that work for you, building a compelling narrative around your campaign, and guidelines for creating effective campaign videos. The class also covers strategies for launching and soft-launching, effective marketing, keeping momentum up during a campaign, what to do if your campaign hits a wall, and things to know at and after closing a successful campaign.
Part III: Campaign Planning Workshop
The third part is a practical workshop session recorded during the live presentation of this class in April 2018. This class session covers several real-world examples of different types of crowdfunding projects. Students presented their crowdfunding plans and ideas, and we provided advice and practical strategy improvements to help hone their projects for success.
To help you get the most out of the class, students purchasing this class as a download are also entitled to a free 30-minute consultation with Morpheus about your crowdfunding project or idea after completing the class.
Your Instructor

Morpheus Ravenna is a professional artist, author, spirit worker, and ritualist with a deep love of of Celtic polytheism, folk magic, mythology, and ritual studies. She founded and operat es Banshee Arts, her independent art and tattoo business, and she is an experienced fundraiser specializing in creative crowdfunding and nonprofit campaigns. She is also one of the co-founders of the Coru Cathubodua Priesthood, a Celtic polytheist priesthood, and teaches widely on topics relating to Celtic lore and spirituality.
Course Curriculum
Crowdfunding 101
Part I: Fundamentals & Groundwork
Part I: Fundamentals & Groundwork (68:53)
Part II: Planning, Running, & Closing a Campaign
Part II: Planning, Running, & Closing a Campaign (94:13)
Part III: Campaign Planning Workshop
Part III: Campaign Planning Workshop (104:13)
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Delivery Method
– After your purchase, you’ll see a View your orders link which goes to the Downloads page. Here, you can download all the files associated with your order.
– Downloads are available once your payment is confirmed, we’ll also send you a download notification email separate from any transaction notification emails you receive from esygb.com.
– Since it is a digital copy, our suggestion is to download and save it to your hard drive. In case the link is broken for any reason, please contact us and we will resend the new download link.
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