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• Develop the rare but indispensable skill at the backbone of SEO performance A successful link building program improves your search rankings, increases your traffic and grows your brand awareness.
• Since backlinks are one of the most important factors in search rankings, businesses that struggle to consistently build high-quality backlinks end up wasting much of their SEO and content marketing efforts.
• This course gives you the skills you need to start a successful program for your business.
• And prove the value of your work to key stakeholders — even if they don’t understand SEO.
• You’ll learn how to Set campaign goals, so you can track and prove your success Plan an effective content and outreach strategy that gets attention from the right people Use advanced tactics to improve your backlinks profile, which means more high-quality traffic This course is ideal for content marketers or anyone who wants to develop the high-value skill of link building.