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• After launching Growth Hacker Marketing: A Primer on the Future of PR, Marketing and Advertising I've had a lot of executives, marketing students and budding entrepreneurs ask about how to exactly apply growing hacking to what they're doing.
• I know the real way to learn, is to do it.
• Ideally it's set up as some type of apprenticeship program where you can work with someone experienced who knows what they're doing.
• A lot of my Growth Hacker Marketing Primer was focused on the mindset of growth hacking and each of the steps you'll go through to iterate.
• Many struggle with this initially: how do I apply these new paradigms I was learning?