sales
to
the
The
a
In
in
of
and
selling
• One of the most common mistakes that companies make when developing their sales teams is they focus prematurely on training sales staff on how sell a specific product or service.
• In most cases this approach bypasses an organization’s responsibility to validate if in fact a new hire has the correct basis of understanding of the fundamentals of sales, and if in fact, those align with company values, beliefs, culture and sales methodology.
• This course is designed to help sales leaders install a consistent foundation of how to be successful in sales, to then build on with company specific product and sales process training.
• Ultimately, to develop the ability to become a top producer in sales, be it long sales cycles, short sales cycles, transactional selling, social selling, cross selling, consultative selling, relationship selling, and more, one must first become a master in the basic principles required for sales success.
• The basics are in fact, anything but basic, and this course delivers the information needed on how to build a strong platform for sales leaders to build from.