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• Shane Melaugh – Audience From Scratch 2021The reality lived by 90%+ of online entrepreneurs is different from the dream.
• VERY different…When we start building an online business, we dream of how great it will be to have a business that works while we’re sleeping, to be free from a strict work schedule and tyrannical bosses… to be able to work from cozy coffee shops or while sitting on a beach, perhaps.More importantly: to be free.To have freedom over our work, over our schedule, over our time.
• To be free to do meaningful, self-directed work that we actually enjoy doing.
• To bring something of real value to the world.It’s a beautiful scenario we paint in our minds, isn’t it?We don’t dream of staring at a screen all day, every day.We don’t dream of work that never ends, that creeps into every corner of our lives…We don’t dream of an endless grind of learning new things, trying new things, putting ourselves out there and being disappointed, over and over again.But that’s the reality most entrepreneurs face.
• We didn’t sign up for this, but this is what we got.If you asked the younger version of yourself, from a few years ago, they’d expect that you should be successful by now.