to
To
Your
your
ad
Ad
the
The
for
For
• Archive: https://archive.is/uMJd2 Buy now $223 $749, TikTok Ads Course: Grow Your Brand With TikTok Advertising - Savannah Sanchez Course.
• TikTok Ads Course: Grow Your Brand With TikTok Advertising - Savannah SancheLearn how to set up, optimize, and scale your TikTok ad campaigns, as well as how to produce amazing ads for TikTok.Your Instructor: Savannah SanchezI've been helping top eCommerce brands with their TikTok media buying and ad creative strategies since April 2020.
• I have quickly established myself as one of the most sought-after experts for TikTok advertising.
• The Social Savannah is an official TikTok Agency Partner.Learn From The Top eCommerce TikTok Media BuyerMy TikTok Ads strategies has been featured in the official TikTok For Business social channels.
• I have built my Twitter and Instagram following off of sharing my TikTok ad tips and tricks!Brands I have worked with for TikTok media buying and/or creatives: BlendJet, Casely, Fabletics, Fernish, Gainful, Jones Road, Lalabu, Our Place, Outer Aisle, Perfy, Popsa, Miracle Sheets, Skinny Mixes, Snow Teeth Whitening, Sugar Bear Hair, Teema Towels, The Essence Vault, Topicals, Thrive Market, Wandering Bear, Verb + more.ContentsIntroductionWhat to expect in this course.How the iOS14.5 change in April 2021 had an effect on paid social advertising & why advertising on TikTok is the best platform for advertisers in 2022.Which industries/products perform the best on TikTok ads.Course Introduction1 minWhy Advertise On TikTok?3 minsWhich Industries Perform Best On TikTok?6 minsDetermining Budgets & Seasoning The PixelThe most important step to seeing great results with your TikTok ads.Explaining the funnel and where to start to get the best-seasoned pixel.Introduction to the "Rule of 50."See how much budget you need to optimize lower-level funnel events.How much budget do you need to get out of the learning phase.How long it will take you to optimize for each event in the funnel.My proven formula to determine the best TikTok daily budget based on your metricsSharing tricks and tips to help with your ad conversion rate.Cost per add to cart/initiate checkout/purchase estimatorWeekly metrics calculator.Take a look at the pixel events firing in some of my TikTok ad accounts.I show you how to get into your analytics for Ads Manager.Learn how to tell if your events are firing properly.How To Season The Pixel6 minsDetermining Your Budget23 minsCalculator For Seasoning The Pixel & Determining Budgets32 minsAnalyzing Conversion Events in TikTok Ads Manager8 minsAccount Structure & Building In Ads ManagerMy simple but very effective TikTok ads set-up.See how I use my Google Sheet calculator to structure my campaigns and how that structure evolves over time.Launching your campaigns, ad sets, and ads.Setting up the TikTok PixelTips and tricks on how to best set up your ad sets.How many ad sets and ads to have live at one time.How to utilize interest stacks + targeting expansion.Introduction to lookalike audiences.Learn a secret tool I use when switching from add to cart to initiate checkout.How long to run your ad sets.Should you have all of your spark ads in one place?Should you delete ads that have already run?How many ads can you have per ad set?Are retargeting ads on TikTok effective?Can you run TikTok ad campaigns for organic follower growth?How I would set up a brand new eCommerce account on TikTokRecommendations for: audiences to start with, number or creatives, conversion best practices.Should you do campaign budget optimization?How to name your ad groups.For placements should you choose TikTok, Buzzfeed, Pangle, or all three?Is keeping user comments enabled helpful?Should you allow users to be able to download your ads?What is automated creative optimization?Which audiences to target?Should you add in recommended interests from Tik Tok?How often to check your ad sets?Should you add in behavioral targeting?What picture and handle to use for your custom identity.Single ads vs.