Dan Gregory and Kieran Flanagan – Selfish – Scared and Stupid – Stop Fighting Human Nature and Increase Your Performance – Engagement and Influence

Keywords List

and

the

to

of

human

in

Human

is

businesses

for

Summary

• This provocative book is built on the idea that businesses must return to a more human engagement methodology in order to succeed.

• It is an informative read for anyone interested in improving influence, growing business reach, improving sales figures or understanding the complexities of human behaviour.

• Purchase Dan Gregory and Kieran Flanagan - Selfish - Scared and Stupid - Stop Fighting Human Nature and Increase Your Performance - Engagement and Influence courses at here with PRICE $22.95 $8 Dan Gregory and Kieran Flanagan - Selfish - Scared and Stupid - Stop Fighting Human Nature and Increase Your Performance - Engagement and Influence

• Appealing to humans' basic instincts to increase influence, buy-in and results Survival of the species comes down to three basic instincts, say behavioural research strategists Dan Gregory and Kieran Flanagan—fear, self-interest and simplicity.

• These basic human behaviours come into play in all types of relationships, including those between businesses and customers.