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• Resource Content Welcome: Introduction to the Cleaning Referral Agency Model About the Instructor: Diem's Story (7:54) What to expect in this course | 8 Week Bundle or Separate Lessons (9:59) Referral Agency vs.
• Cleaning Company Introducing Dustin | Why start a Referral Agency (6:16) Start Up Cost & Monthly Expense (5:47) Part 1: Business Foundation | Business Name, Business Entity & Bank Accounts Setting Your Expectations | What to Expect in Starting a Referral Agency (5:11) Selecting an Effective Business Name & Domain Name (4:27) Select Business Entity & Obtain Business License (2:31) Open 3 Bank Accounts | What are they used for?
• (3:29) Part 2: Branding as a Referral Agency | Logo, Tagline, Website Create a Memorable Logo & Captivating Tagline What to Include in Your Website | Consider Converting Sales, Building Trust & Reducing Phone Time Questions & Answers A Website Review | What Works & What Doesn't (33:09) Part 3: Software Needed to Run Your Business | What Diem Uses Types of Software Needed to Run a Referral Agency Efficiently Questions & Answers Part 4: Pricing for Profitability | Determine Rate, Calculate Price & Percentage Pay Market Research for Pricing Standards in Your Local Area | Hourly vs Flat Rate How to Handle Various Types of Discounts vs Cleaner Pay (2:46) How to Determine Flat Rate Pricing | Industry Cleaning Times X Goal Hourly Rate (1:06) Diem's Pricing Parameters in Launch27 Explained | Flat Fee Pricing Chart Included Questions & Answers Part 5: Sales & Terms of Service | In Home Estimates, Phone Scripts & Online Bookings, PLUS Client Terms of Service In Home Estimates vs Phone Estimates vs Online Booking Sales Script for Maximum Conversion Explainer Video Example for Booking Page (Free Bonus) (1:20) Setting Proper Expectations w Client Terms of Service Questions & Answers (5:05) Part 6: Recruiting Quality Cleaners | Post Job, Screen, Interview, Orientation & On-board Recruiting is the Most Important Part of a Referral Agency (3:41) The Recruiting Process | Job Post, Screening Questions, Reference Check Questions, Interview Question & Assessment Orientations for Cleaners | Orientation Overview, Check for Understanding Survey for Cleaners (Free Bonus) (26:26) On-boarding: What Belongs Inside a Cleaner File Re-enforcing Culture of Working Relationship (3:37) Questions & Answers (7:36) Part 7: Marketing to Grow Sales Revenue | Short Term & Long Term Strategy 2 Parts of Growth Phase: Immediate and Long Term Growth (1:36) 20 Marketing Ideas for Immediate Growth & My Assessment of Each Growing Sales Long Term & Maximizing Efficiency Through Automation (Bonus Lesson) (6:37) Emails, Emails, Emails | 45 Sample Emails & 6 Automation Pipeline Ideas Emails, Emails, Emails | 14 Nurturing Emails to Recurring Clients Emails, Emails, Emails | 19 Emails to Nurture & Convert Contacts Emails, Emails, Emails | 12 Sales (Re)Capture Email Part 8: An Online Resource Center | Prepare to Eventually Outsource Workload Expanding Your Business | What is a Resource Center (1:27) Download Your Own Resource Center with Sample Copy/Content (39:11) Diem's Secret Resource Center Content | Handling Complaints, Cleaner Concern Response, Billing Issues, etc. Work Only 4 Hours a Week | Hire a Virtual Assistant & Assess Key Performance Indicators When and How to Hire Virtual Assistants | Phase Yourself Out On-boarding a Virtual Assistant | The First 3 Days Key Performance Indicators | Assess the Health of Your Business (1:21) Pitfalls to Avoid as an Absentee Owner (2:10) Wrapping Up Five Things to Remember After This Course (2:59) Get Complete Program | 8 Weeks to Start & Run a Cleaning Referral Agency - Anonymous , Only Price $369 Tag: Complete Program | 8 Weeks to Start & Run a Cleaning Referral Agency Review.