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• Social networks are the new norm and traditional marketing is failing in today's digital, always-on culture.
• Businesses across the world are having to face up to how they remain relevant in the choppy waters of the digital ocean.
• In an era where a YouTube star gets more daily impressions than Nike, Coca-Cola and Walmart combined, traditional marketing as we know it is dead.
• The End of Marketing revolutionizes the way brands, agencies and marketers should approach marketing.
• From how Donald Trump won the American presidency using social media and why Kim Kardashian is one of the world's biggest online brands, through to the impact of bots and automation, this book will teach you about new features and emerging platforms that will engage customers and employees.