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• Course Name: DMA Certified Marketing Professional (DCMP) Module: Intro to Direct Marketing Module Info Gain an important overview of online and offline direct marketing channels – from print to web to social media.
• Explore the move toward integrated marketing and discover how direct marketing strategies can be used effectively in all media.
• Course Info Overview Whether your focus is direct mail or print advertising, email marketing, mobile marketing or social media, expert know-how and skills are your #1 requirement.
• In this comprehensive program, you’ll get in-depth, step-by-step instruction from today’s top experts.
• To complete the DCMP, you’ll choose between an in-person seminar or ten 90-minute online modules, take an additional seven intermediate/advanced modules, then pass a certification exam covering all that you’ve learned.